Nike Soccer: Brand Marketing

This is a prime example of a typical Nike branding commercial. It has quite a few standard characteristics that just seem to do very well for the brand.

1. Celebrity Athletes
2. Not a huge focus on any specific product
3. Extreme/Eyecatching performance – mostly taken from a non-competitive arena.
4. The Nike Swoosh as a “The End” marker.

I love these, I really do!